La orientacion emprendedora a nivel de la firma.

Abstract

Countries™ economic growth depends on fostering and developing new companies. For better performance, those companies must have capabilities that enable them to generate competitive advantages. This paper aims to study the research tendencies on the firm™s entrepreneurship, to analyze the entrepreneurship orientation (EO) construct and to find the authors™ most used variables in measuring and identifying an appropriate operational instrument. With these objectives, papers in mainstream publications were reviewed for the period 1995-2004, chosen by keywords. In this process 274 papers were found, which were analyzed and categorized by research type and domain area. On the other hand, the most used entrepreneurship orientation (EO) construct was identified, considering the following variables: innovation capacities, proactivity to meet changes and willingness to assume risks. This research™s main contribution is to present a measuring instrument for this construct, validated by several international investigations, and also facilitates future investigations in Chile and, possibly, in other Spanish speaking countries.